Children save up for all sorts of things on Roosterbank, every month we take a look at the top kids toys and games saved for and give them a rating. This is part of our Rooster Rating system and through both this and our reviews, we try and give kids a steer as to whether they are worth spending their hard earned pocket money on.
As part of our pocket money index we look at the most popular categories and products being saved for and bought by children, whether in the Rooster Shop or out and about in the Shops. So here is the list of top categories and products between April and July:
Clothing is the most popular category!
Interestingly this is the opposite of what many would assume as parents usually cover their children’s clothing expenses. Our data shows though that often children, especially older girls, will choose to spend their pocket money on clothing even if they have clothes bought by their parents.
LEGO wins favourite brand!
LEGO was the most popular brand amongst children over the last 6 months. LEGO had released many new sets that have proven to besuccessful. The biggest LEGO fans are not just boys either, with LEGO Friends sets which are focussed on girls proving popular.
Apps have the highest volume of sales
Children are not slowing down with their love of iPads and iPhones. With many Apps are sold at pocket money prices they are very tempting for kids.
Some apps do have the option for little fingers to make in-app purchases. These have caught out some parents, costing them huge sums – you can read about how to set up parental controls and prevent this from happening here.
Out of all apps sold Minecraft is the most popular, unlike games such as Angry Birds, Minecraft encourages problem solving and creativity in young minds. For more information on Minecraft this thread from Quib.ly gives some well informed opinions from parents.
The top kids toys and games
Many parents will be familiar with the Winpy Kid series written by Jeff Kinney. It’s a favourite with children aged 7 – 11, who are regular or even reluctant readers. The main character Greg is always getting himself in hilarious situations and Jeff Kinney does a great job of illustrating these with quick wit and brilliant cartoons.
Minecraft is a sandbox-building game that requires players to build creative structures. The more impressive these structure the more resources player can aquire, keeping their health up. This game has truly set the app world on fire and really gets children’s brains working in a logical yet creative way. This was the most popular app on Roosterbank and is also available for the XBox.
The most popular DVD on Roosterbank sees The Guardians foil the Boogyman Pitch Black’s attempts at spreading darkness and fear the world over. Characters such as Sandman and Easterbunny are relatable to children and the film’s great animation adds to its charm.
This video game takes physical Skylanders figures and transports them into the virtual Skylanders world via the portal of power. Children love seeing the physical characters appear on screen and enjoy the action packed gameplay of Skylanders Giants. Although there are 30+ characters to collect the starter pack comes with more than enough to keep children entertained for weeks.